10 Questions to Ask a Mobile Billboard Company

Before booking a mobile billboard campaign, ask: Do you operate in my market? Do you provide GPS and photo proof? What is the all-in price? Is it LED or static, and how many sides? Who plans the route? Can I change creative? How fast can you launch? Can you add street teams? How do you handle multiple cities? What happens if a truck does not run? The right answers separate real operators from resellers.

The checklist

1. Do you actually operate in my market? Confirm they run trucks there or coordinate a vetted local operator, not just a city landing page.
2. Do you provide GPS route logs and timestamped photos? Proof of performance is non-negotiable.
3. What is the all-in price per day? It should cover truck, driver, fuel, routing, and reporting, with no hidden fees.
4. Is the truck LED or static, and how many sides? LED means full-motion video and instant creative changes; triple-sided means more impressions.
5. Who plans the route, and can I approve it? You want routing built around your audience, events, and peak hours.
6. Can I change my creative during the campaign? On LED it should be free; on static it means a reprint.
7. How fast can you launch? Digital can go in as little as 48 hours; static needs printing time.
8. Can you add brand ambassadors or sampling? Pairing a truck with a street team boosts results, and few vendors can do it.
9. How do you handle multi-city campaigns? Look for one contract, one contact, and consolidated reporting.
10. What happens if a truck does not run? A confident operator stands behind delivery, if it did not run, you do not pay.

Why these matter

Most weak vendors stumble on questions 1, 2, and 3, coverage, proof, and transparent pricing, because they are reselling someone else's trucks with little control. Strong operators answer all ten clearly. PixelMile is built to: 50+ markets, GPS and photo proof on every campaign, all-in pricing, LED and static fleets, approved routing, free LED creative changes, 48-hour launches, optional street teams via Air Fresh Marketing, and one contact for multi-city.

Put us to the test, or read how to choose a mobile billboard company for the full buyer's guide.